There are many factors that impact the global economy, how businesses
operate in the 21st century and what will be required in terms of leadership
and management to manage effectively. Macro trends such as changes in
legislations, regional and global economic and political crises,
socio-cultural trends, sophistication of customers, intense competition,
terrorism, security, environmental issues, multiculturalism, globalization,
mergers and acquisitions, skills shortage and advanced technological
developments all pose important challenges to management strategies.
Regardless of industry, firm type or size, the management in today’s dynamic
business environment requires strategic analysis, decision making, resource
allocation, and creating and maintaining a competitive advantage.
World-class businesses will have to adopt the combination of a strong market
presence, compelling product and service offerings and the ability to
attract, retain and harness the energy of the best and brightest employees
that will enable companies to sustain profit margins, sales growth and
market share.
The focus of the international PhD student competition will be on the issues
associated with management in the 21st century. Relevant topic areas
include:
Applicants should address one of these areas in the essay.