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The Master of Marketing teaches the skills and knowledge essential for managerial and other advanced level careers in marketing and business. The comprehensive program is designed for those seeking a career change into the marketing field, but also current and aspiring managers who require tools and knowledge to assess marketing plans and strategies within their organisation. The Master of Marketing focuses on the practical application of marketing theory in the real world, developing skills that can be taken straight into the workplace to assist in decision-making and developing creative strategies. As well as being taught by
world-class marketing scientists
that advise international
corporations like Coca-Cola,
Kellogg's and Unilever, students
benefit from access to the
cutting-edge research of the
Ehrenberg-Bass Institute.
Study choices including part-time and external options, as well as a wide range of elective courses, offer flexibility and allow students to tailor their study to suit their professional goals and personal needs. |
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| Options for applicants | Benefits |
| Part-time or full-time (1.5yr) | Increased earning potential |
| External and internal study (City West campus) | More career options |
| Pay upfront or delay payment (FEE-HELP) | Flexible study options |
| Intake in Jan, April, July and Sept | Your choice of electives |
| Business Double Masters (2yr) | Taught by industry professionals |