Social Media
If you would like the Digital Marketing Team to post content on the official UniSA Facebook, Twitter, YouTube, Instagram, LinkedIn profiles on your behalf, please complete the Social Media Submission Form.
If you have trouble accessing the Sharepoint site please contact webenquiry@unisa.edu.au
We post links/information such as:
- Event promotion
- Orientation information
- News articles
- Research findings
- Program promotion
- Promotional videos
- Photos
Applying for a UniSA Social Media Account
Divisions, schools or units interested in creating new profiles need to address the following criteria and submit to the Marketing and Development Unit for approval.
What would you like to accomplish?
If you want to promote an event or share news about your unit or division, submitting content for UniSA's existing social media sites might be a better option. Social media outposts such as those on Facebook and Twitter require daily maintenance and follow up on enquiries in a timely manner.
Whom do you want to reach?
Figuring out the type of people you want to have a conversation with will help determine which platforms are best for you. Who are you targeting and what strategies do you have in place to continue to build your audience?
What is your message?
This is a trick question. Social media is all about connecting, not pushing a message. To be a good participant, you must first be a good listener. Your online community will tell you what they want to hear from you. Regular monitoring is the key to finding out what your audience is talking about.
Resourcing and responsibility
Who will be responsible for monitoring and the moderation of the page and how are you prepared to field the enquiries that generate from this channel? Unlike email, social media demands an immediate response.
Use of the UniSA logo
If you create a social media site on behalf of the university, use simple graphics that represent the UniSA brand. The Communications and Marketing Unit can provide guidance with graphics and design. The CMK style guide provides information on logo permissions and standards.
Assistance with Social Media
For assistance with establishing or maintaining social media profiles please contact the Digital Marketing Team.